Bombay Citron Pressé Premium Distilled Lemon Flavoured Gin, Vapour Infused With The Finest Mediterranean Lemons, 37.5% ABV, 70cl / 700 ml

Product Information

DropZone brewery founder Sean Crawford said: ‘We’re all about supporting the veteran community here at DropZone and we’re looking to continue that theme with Valkyrie Rum. It’s well and truly a top-shelf drink, so other than maybe a drop of water, there’s no need to mix it. Build over cubed ice, stir. Garnish and serve. (NB: If using granulated sugar dissolve first before adding ice and soda) Masterchef 2016 finalist Billy Wright has launched a new range light alcohol spirits, DECEM, crafted to 10% ABV. Curtin added: “The creation of Bombay Citron Pressé gave us the opportunity to allow gin fans to enjoy a taste of the familiar, but with a twist, offering a naturally refreshing taste alternative to the traditional G&T.” Offering quality no-alcohol wines with lower sugar, Accolade Wines has first-to-market access to de-alcoholising technology, Zero Tech X, which heats the wine and provides a gentler process to remove alcohol, meaning Hardys Zero wines retain more of the aroma, body and flavour of full-strength wine.

The gin brand recently added another lemon-flavoured variant to its portfolio: Bombay Sapphire Premier Cru Murcian Lemon. Pour champagne into a chilled coupette glass. Shake the remaining ingredients over ice and strain into glass. Garnish with mint leaf and serve. With so many of our community becoming more conscious of their nutrition, diet and alcohol intake, we’re incredibly excited to enter this new category. We’ve combined our love of (arguably) the best water in the world, fresh from Yorkshire with our love for hops to create this sparkling hop water. No alcohol, no sugar, no calories, with the many health benefits and world of flavours hops bring.” Billy Wright has been heavily embedded in the food and drink industry for many years, having cooked all over the world, from supper clubs in Borough Market, to restaurant takeovers in Greece, to food demonstrations in the moat of the Tower of London, he now brings his passion for tastes and flavours to the reduced alcohol drinks market.

DECEM has been three years in the making, working tirelessly to find the most interesting combinations of fruits, herbs and botanicals to blend genuinely different liquids that hold complex flavours yet are easy to drink with the simplest mixers. We’re proud to launch the first three spirits in the DECEM range and give drinkers lighter alternatives to be enjoyed all day or all night.” Each bottle contains a unique blend of 10 natural ingredients for a light alcohol drinking experience, ideal for day or night and available in three variants: London Dry, made with distilled botanicals with juniper and citrus with a spicy bitter undertone, sweet and savoury Spiced Blend made with Caribbean rum, and Aperitif, made with heritage botanicals mixed with strawberry and grape. Ivano Tonutti, Bombay Sapphire Master of Botanicals, said: “The Mediterranean lemons are harvested at their perfect ripeness and truly showcase the very best flavours that nature has to offer. By harvesting them early in the season, their lively citrus notes shine through in the gin, delivering a vibrant, sophisticated taste.” Curtin noted that flavours provide a way to recruit new drinkers into the category and to the brand. The new gin will launch with a 360° campaign, comprising in-bar activations, in-store points of sale, PR, out-of-home advertising, as well as social, digital and influencer marketing.

Thanks to Accolade Wines’ significant investment in this innovative technology, we can now offer a superior tasting experience versus other non-alcoholic wines."

After the successful launch of Bombay Bramble, we began to seek inspiration for our next flavour expression to continue to build out our portfolio and elevate the flavoured gin category.” Having launched last year with a range of military-themed beers tasked with enriching the community of current and former service people, DropZone's Valkyrie Rum, distilled using the finest molasses and matured in ex-bourbon and American oak cask, will continue this theme and see all profits committed to military mental health charities. Bombay Sapphire’s parent company Bacardi recently launched Grey Goose Essences, in three flavours, for the UK market following a successful roll out in the US, suggesting the rise in fruit-infused spirits is yet to peak. Accolade Wines Europe marketing director Tom Smith said : ​“Historically, non-alcoholic wine has suffered from negative taste and quality perceptions – Hardys Zero is set to change all that.